As a leader in the field of personal fitness, back care and weight loss, Paul Collins, Australia's Personal Trainer[trademark], has successfully combined a sports fitness background with a degree in physical education and an international certification as a strength and conditioning coach, personal trainer, first aid officer and sports coach. Collins is creator of The Body Coach[registered] exercise products and educational programs. Coaching since the age of 14, he is now an award-winning personal trainer with more than 20 year experience. His clients are world-class athletes including national Olympians and Paralympic World Champions and TV stars.